www.magazine-industry-usa.com
30
'20
Written on Modified on
Motul News
EXCITING NEW PARTNERSHIP FOR MOTUL AND BMW M MOTORSPORT IN USA!
2020 is already shaping up to be an exciting and prominent year for Motul and the news that it has agreed a partnership with BMW M Motorsport is fundamental to this. The agreement sees Motul become an Official Partner to BMW M Motorsport, providing technical co-operation, expertise and support to the successful BMW M Motorsport racing program in North America.
Announced at the Rolex 24 at Daytona, the opening round of the 2020 IMSA WeatherTech SportsCar Championship and scene of BMW Team RLL’s 2019 victory, Motul is, of course, no stranger to America’s leading sportscar racing series. Motul has been IMSA’s official lubricant partner and title sponsor of the prestigious Motul Petit Le Mans event for the last three years, but the new agreement sees Motul’s technical competition involvement step up significantly.
Motul aim to develop with BMW M Motorsport at the marque’s headquarters in Munich, Germany, a tailor made lubricant specially formulated to suit the BMW M8 GTE’s V8 twin turbo powered engine. BMW Team RLL, the Ohio-based team which was formed in 2009 by racing legend Bobby Rahal and which is entering its 12th consecutive season with BMW, will compete in the IMSA WeatherTech season with two GTLM entries which will be known as Motul BMW M8 GTEs.
Guillaume Pailleret, Motul President of Americas commented: “There are events in a brand’s life that we know can be so strong that they can disrupt its routine to the point where it starts talking to its very DNA. That partnership is, undoubtedly, one of them. There already is a huge growing appeal for Motul from the BMW M Motorsport fans and we are delighted to come back at such a premier level of racing with BMW M Motorsport. Though beyond that, this is one partnership between two brands that fully embrace the fact that mobility is changing tremendously, and that innovation is the cornerstone of success in it, for all. We are happy to be able to offer our US fans this exciting, additional racing sponsorship, and thank BMW M Motorsport for their trust in Motul’s product and technologies”.
www.motul.com